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CIRCULARITY
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OUR CHOICE is the choice for truly sustainable fashion. We produce high quality products at affordable prices, so that you can focus on making a sustainable choice that benefits our planet.
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We're the first fashion brand with a fully circular business model and have taken on the challenge of making your pieces last longer.
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OUR CHOICE is all about returning to a unique and personal relationship with fashion.
You and Your style. That's it.

CIRCULAR SNEAKERS
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OUR CHOICE circular fashion sneakers are made from 100% natural raw materials and are plastic free.
All our suppliers hold ISO14001 certifications for the leather, rubber & cotton they manufacture.
Our sneakers are of highest quality and the leather we use will become more comfortable and attractive over time.
With a circular design and repair service in place,
we can promise you that OUR CHOICE will be with you for many years to come.


JOIN US
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We're actively building a network of backers and supporters to raise awareness around sustainable fashion consumption.
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We're thrilled to have you visit our website and can't wait to find out more about you.
Right now, we are on the look-out for social media users and sustainable partners all around the globe who would like to join forces with us.
We'd love to hear from you!