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CIRCULARITY
OUR CHOICE is the choice for truly sustainable fashion. We produce high quality products at affordable prices, so that you can focus on making a sustainable choice that benefits our planet.
We're the first fashion brand with a fully circular business model and have taken on the challenge of making your pieces last longer.
OUR CHOICE is all about returning to a unique and personal relationship with fashion.
You and Your style. That's it.

CIRCULAR SNEAKERS
OUR CHOICE circular fashion sneakers are made from 100% natural raw materials and are plastic free.
All our suppliers hold ISO14001 certifications for the leather, rubber & cotton they manufacture.
Our sneakers are of highest quality and the leather we use will become more comfortable and attractive over time.
With a circular design and repair service in place,
we can promise you that OUR CHOICE will be with you for many years to come.


JOIN US
We're actively building a network of backers and supporters to raise awareness around sustainable fashion consumption.
We're thrilled to have you visit our website and can't wait to find out more about you.
Right now, we are on the look-out for social media users and sustainable partners all around the globe who would like to join forces with us.
We'd love to hear from you!